A lot of effort goes into keeping a company up-to-date with current technology. You strive to give your clients and customers the very best that your industry has to offer. However, sometimes we forget to give ourselves the same services that we may be providing to our clients. Hence, your portable booths must be as cutting edge as any service or product you may be offering.
Pop-up displays are among the latest innovative trends when it comes to trade show displays. These resourceful creations also allow you to fashion a much more dynamic space which gets noticed and can also help define and refine your complete brand image. You’re bound to get an excellent return on investment at trade shows simply by upgrading your old displays for something that’s slightly more up-to-date.
There are several advantages of upgrading your displays and incorporating pop-up displays at your next trade show.
- Extremely light and easy to set-up
This is perhaps the biggest advantage of having pop-up displays. The cover and frames are constructed using modern materials which are durable and surprisingly light. The frames usually “pop” open, guiding the joints in their place on their own. Therefore, they can be set up and pulled down easily by a single pair of hands. All you need to do is lock them to ensure stability.
As you don’t have to struggle packing or setting it up, they suffer much less wear and tear over time. No matter how often they’re utilised, they can last for several years.
- Easy to transport
Because of their lightweight, pop-up displays are easily portable. They can be folded into small bundles which can be carried by hand or even slipped into a compact car. Some displays may even qualify as carry-on baggage so they can be sent cross-country without any additional shipping and freight charges.
- Incredibly versatile
With tools which are light and easy to use, you can go anywhere. Pop up displays give both your company and your booth unbelievable versatility. You won’t be limited to a particular location as your entire booth can easily fit into an elevator. Also, your display won’t have to stick to just the major trade show circuit as it will be easy enough to set up at any local event.
- Open to customization
Many pop-up exhibits employ the latest technology in fabric printing and fabrics in order to create beautiful and memorable displays. The entire process of printing on fabric has undergone an astonishing transformation providing eye-popping results. The photos being used are life-like and the text is razor sharp. Even at long distances, the graphic elements can be seen clearly. There are numerous ways to customize your display to suit the needs of your company and the services you have to offer.
- Makes your booth look professional
Pop-up displays are a great option when marketing budget may be tight. A creative banner on a stand with a pop-up display can give your booth a professional feel. And the best part is that you don’t need to spend anything extra to purchase any separate accessories.
The main reason you go to a trade show is so that you and your business get noticed. Pop-up displays effectively aid in this. They are tools which will surely make your booth the centre of attraction on the show floor. If you still haven’t enjoyed the advantages of pop-up displays, it’s time for an upgrade.